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HAGS Artisan Shaving Products

Art First. Performance Always.

Distinctive design and performance-first formulas for a better shave, every time.

Latest Releases Our Story Pick Your Base
ART: SIGNATURE FORMULA: PERFORMANCE CRAFT: SMALL-BATCH
Freshly made HAGS shaving soap in open containers
Inside the HAGS process

FROM THE HAGS STUDIO / 01

Made to stand apart.

Small-batch formulas. Distinctive artwork. A different kind of shaving ritual.

EXPLORE THE RELEASES
Inside the HAGS production process
HAGS ARTISAN SHAVING PRODUCTSTHE RELEASE EDIT VOL. 01

ART FIRST. PERFORMANCE ALWAYS.

The releases.
The rarities.

Distinctive drops, new chapters, and collector-worthy editions. Explore what’s in rotation and the special runs that don’t stay forever.

EXPLORE THE SHOP

01 THE CURRENT ROTATION

Now in the mix.

The latest HAGS chapters. Explore the featured product or discover its full range.

HAGS
EDITIONS

02 THE COLLECTOR’S CUT

The collector’s cut.

Limited runs, collaborations and special editions. Browse the collections and check current availability.

SMALL BATCH. BIG CHARACTER.
DISCOVER ALL PRODUCTS

Stock and pricing refer to the featured item, not every format in the collection. If the shop cannot load live details, the cards still link to the product search.

Our Story

Art-led design, performance-focused formulas.

Built on craftsmanship, artistic direction, and formulas made to perform.

HAGS brings expressive artwork and performance-minded formulas together in every release. From the look of the label to the feel of the lather, each collection is designed with a distinct point of view — and made for the ritual of a considered shave.

  • Small-batch craftsmanship
  • Signature artistic releases
  • Performance-first formulas
Read the Story
HAGS studio and production detail
HAGS artwork and packaging detail
HAGS grooming studio detail
HAGS ARTISAN SHAVING PRODUCTSTHE FORMULA EDIT 01 / 04

FIND YOUR FORMULA

Pick your base.

Four distinct formulas. One unmistakable HAGS approach. Choose by ingredients, lather character and the kind of shave you enjoy.

The meters are HAGS’ relative formula comparisons, not standardized laboratory measurements.

EXPLORE ALL SHAVING SOAPS
YOUR SHAVE / YOUR CALL 01 VEGAN 02 RICH LATHER 03 PRECISION 04 LIMITED
01 / FORMULAPLANT-BASED

THE VEGAN FORMULA

OSIRIS X.

Plant-based by design. Dense, protective lather with high water tolerance and a clean, comfortable finish.

VEGANDENSE LATHERWATER TOLERANCE

PERFORMANCE PROFILE RELATIVE LEVELS

Glide93%
Cushion94%
Post-Shave91%
Water Handling97%
EXPLORE THE BASEDISCOVER OSIRIS X
02 / FORMULATALLOW + MILK

THE RICH-LATHER FORMULA

HATHOR X.

Tallow and donkey milk. Rich, structured lather, cushioned glide and a velvety post-shave feel.

TALLOW + MILKCUSHIONVELVETY FINISH

PERFORMANCE PROFILE RELATIVE LEVELS

Glide94%
Cushion95%
Post-Shave93%
Water Handling96%
EXPLORE THE BASEDISCOVER HATHOR X
03 / FORMULAADVANCED

THE PRECISION FORMULA

CORTEX X.

A precision-focused approach to slick glide, refined cushion and a hydrated post-shave feel.

SLICK GLIDEPRECISIONHYDRATED FEEL

PERFORMANCE PROFILE RELATIVE LEVELS

Glide96%
Cushion93%
Post-Shave95%
Water Handling95%
EXPLORE THE BASEDISCOVER CORTEX X
04 / FORMULA LIMITED

THE COLLECTOR’S FORMULA

MR. RICK.

A limited-edition base with creamy cushioning, long-lasting slickness and a nourished post-shave finish.

LIMITEDCREAMY CUSHIONNOURISHED FEEL

PERFORMANCE PROFILE RELATIVE LEVELS

Glide92%
Cushion91%
Post-Shave96%
Water Handling88%
EXPLORE THE BASEEXPLORE LIMITED DROPS

Performance percentages are the original HAGS comparative estimates, not standardized lab measurements or guarantees. Higher bars indicate a stronger relative characteristic within this comparison. Check each product listing for its exact ingredients, format and availability.

HAGS / WORLDWIDE

Find HAGS near you.

Explore our stockist map to discover retailers around the world. Check availability directly with each store before visiting.

EXPLORE OUR STOCKISTS